Indoor Tanning Business Makeovers:
Making a Long-Term Impact on Your Business
Matt Russell - CEO of the International Smart Tan Network
Smart Tan has been the industry’s source for education, training and
information for more than 20 years with a strong focus on consumer confidence
and market growth. This year Smart Tan analyzed the most successful tanning
salon business models to identify the key elements to indoor tanning success.
Membership programs, diversification, staffing and more will be covered in this
“Keys To Success” program. Learn what you need to do to stay on top in your
market while
maximizing your profitability.
Using the internet to market your business is crucial in today’s
market.
Developed with your salon in mind, the New Sunshine Marketing Hub is
designed to help you build more profitable relationships with your guests.
Come find out how to use tools like social media, text message marketing, e-mail
marketing and websites to drive more traffic sell more products and services!
Norvell Spray Tanning Masters Training Class All Day at their
Booth
Brandon and Tennille will show you the key techniques on how to
spray
tan your clients! They will be spraying their “sunless angel” for everyone
to view first hand on the proper ways of using a handheld spray unit.
Check out Norvell’s booth on the tradeshow floor for more info!
We see it everywhere we go, “look more youthful, turn back time, reverse
your aged skin.” We have a salon group that has started to delve into the
fountain of youth. Please Join Rachel Mitchell, Director of Operations and
Abbey Marchiano, the Leadership Coach from Total Tan as they take you on a
journey of discovery. In this session they will discuss what Red Light
Therapy is, how it works in the salon and best practices on how to market this
concept to your clients.
Owners Networking Roundtable
If you want to learn more about what works in profitable salons, here’s
your
opportunity. We have gathered a group of successful salon owners to answer
your questions of how to market, how to train, how to compensate, and much, much
more. We look forward to hearing their responses as they discuss
what
has worked for them.